The Main Street Approach
We follow the proven Main Street Four-Point Approach® to downtown revitalization, focusing on comprehensive, community-based preservation and economic development.
Organization
Building partnerships among community stakeholders to build consensus and effectively manage the downtown revitalization effort.
Promotion
Marketing the district's unique assets to residents, visitors, and investors through special events and retail promotions.
Design
Improving the physical and visual assets of the commercial district while preserving its historic character.
Economic Vitality
Strengthening the existing economic base while finding ways to expand it and support local entrepreneurs.
Our Team
Dedicated leaders committed to the preservation and economic vitality of downtown Fairfield.
Jill Lane
Committees: All
Board of Directors
Aaron Hirshberg
Committees: Design
Alesha Hall
Committees: Design
Beth Alanso
Committees: Economic Vitality
Denise Hall
Galen Saturley
Committees: Economic Vitality
Ron Haines
Scott Brown
Shawn McCarty
Committees: Promotion